Dubai’s Top Digital Marketing Agency for Innovative Solutions

MARASI is an unprecedented implementation of an online waste manifest platform in Sharjah that would utilize smart technology to cut back on paperwork and create an integrated digital waste manifest database to improve visibility & decision making for BEEAH and the Port Authority by monitoring all waste coming through Sharjah ports.

The platform was developed in collaboration between the following entities:

Challenges

• Achieving environmental sustainability in the Emirate of Sharjah

• Reducing the shipping industry’s environmental impacts

• Facilitating compliance with environmental requirements

• Promoting a cradle-to-grave process in waste management.

Solution

Developing a comprehensive digital hub, linking all stakeholders involved in the waste management process within Sharjah, ranging from waste generators and transporters to waste processing facilities. Each entity is empowered to create an account and oversee the waste management applications allocated to them, all under the proficient management of BEEAH's waste management experts.

Impact

Long term cost savings

• Accurate, timely information on incoming waste

• Rapid notification of discrepancies
 

One-stop portal for waste generation data

• Easy statistics gathering on waste data for stakeholders.

• Distribution to relevant authorities.
 

Sustainable waste management

• Marine ecosystems & biodiversity maintenance

• Waste management awareness for shipping industry
 

Environmental compliance monitoring

• Reduced processing time & paperwork for Port Authority

• Minimize risk of non-compliance incidents
 

Portal to all waste management needs

• Ease of access to information and services for all stakeholders to safely dispose their waste

• One stop shopping portal

• Waste segregation instructions are provided at the source to sustainably manage waste

• Waste is properly disposed or put into recycling and reuse ventures

A blog (a truncation of "weblog")[1] is an informational website consisting of discrete, often informal diary-style text entries also known as posts. Posts are typically displayed in reverse chronological order so that the most recent post appears first, at the top of the web page. In the 2000s, blogs were often the work of a single individual, occasionally of a small group, and often covered a single subject or topic. In the 2010s, multi-author blogs (MABs) emerged, featuring the writing of multiple authors and sometimes professionally edited. MABs from newspapers, other media outlets, universities, think tanks, advocacy groups, and similar institutions account for an increasing quantity of blog traffic. The rise of Twitter and other "microblogging" systems helps integrate MABs and single-author blogs into the news media. Blog can also be used as a verb, meaning to maintain or add content to a blog.

The emergence and growth of blogs in the late 1990s coincided with the advent of web publishing tools that facilitated the posting of content by non-technical users who did not have much experience with HTML or computer programming. Previously, knowledge of such technologies as HTML and File Transfer Protocol had been required to publish content on the Web, and early Web users therefore tended to be hackers and computer enthusiasts. As of the 2010s, the majority are interactive Web 2.0 websites, allowing visitors to leave online comments, and it is this interactivity that distinguishes them from other static websites.[2] In that sense, blogging can be seen as a form of social networking service. Indeed, bloggers not only produce content to post on their blogs but also often build social relations with their readers and other bloggers.[3] Blog owners or authors often moderate and filter online comments to remove hate speech or other offensive content. There are also high-readership blogs which do not allow comments.

Many blogs provide commentary on a particular subject or topic, ranging from philosophy, religion, and arts to science, politics, and sports. Others function as more personal online diaries or online brand advertising of a particular individual or company. A typical blog combines text, digital images, and links to other blogs, web pages, and other media related to its topic. Most blogs are primarily textual, although some focus on art (art blogs), photographs (photoblogs), videos (video blogs or vlogs), music (MP3 blogs), and audio (podcasts). In education, blogs can be used as instructional resources; these are referred to as edublogs. Microblogging is another type of blogging, featuring very short posts.

Blog and blogging are now loosely used for content creation and sharing on social media, especially when the content is long-form and one creates and shares content on a regular basis, so one could be maintaining a blog on Facebook or blogging on Instagram. A 2022 estimate suggested that there were over 600 million public blogs out of more than 1.9 billion websites.[4]

Origins

Before blogging became popular, digital communities took many forms, including Usenet, commercial online services such as GEnie, Byte Information Exchange (BIX) and the early CompuServe, e-mail lists,[10] and bulletin board systems (BBS). In the 1990s, Internet forum software created running conversations with "threads". Threads are topical connections between messages on a virtual "corkboard".[further explanation needed]

Tim Berners-Lee created what is considered by Encyclopedia Britannica to be "the first 'blog'" in 1992 to discuss the progress made on creating the World Wide Web and software used for it.[11]

From June 14, 1993, Mosaic Communications Corporation maintained their "What's New"[12] list of new websites, updated daily and archived monthly. The page was accessible by a special "What's New" button in the Mosaic web browser.

In November 1993 Ranjit Bhatnagar started writing about interesting sites, pages and discussion groups he found on the internet, as well as some personal information, on his website Moonmilk, arranging them chronologically in a special section called Ranjit's HTTP Playground.[13] Other early pioneers of blogging, such as Justin Hall, credit him with being an inspiration.[14]

The earliest instance of a commercial blog was on the first business to consumer Web site created in 1995 by Ty, Inc., which featured a blog in a section called "Online Diary". The entries were maintained by featured Beanie Babies that were voted for monthly by Web site visitors.[15]

The modern blog evolved from the online diary where people would keep a running account of the events in their personal lives. Most such writers called themselves diarists, journalists, or journalers. Justin Hall, who began personal blogging in 1994 while a student at Swarthmore College, is generally recognized as one of the earlier bloggers,[16] as is Jerry Pournelle.[17] Dave Winer's Scripting News is also credited with being one of the older and longer running weblogs.[18][19] The Australian Netguide magazine maintained the Daily Net News[20] on their web site from 1996. Daily Net News ran links and daily reviews of new websites, mostly in Australia.

Another early blog was Wearable Wireless Webcam, an online shared diary of a person's personal life combining text, digital video, and digital pictures transmitted live from a wearable computer and EyeTap device to a web site in 1994. This practice of semi-automated blogging with live video together with text was referred to as sousveillance, and such journals were also used as evidence in legal matters. Some early bloggers, such as The Misanthropic Bitch, who began in 1997, referred to their online presence as a zine, before the term blog entered common usage.

Origins

Before blogging became popular, digital communities took many forms, including Usenet, commercial online services such as GEnie, Byte Information Exchange (BIX) and the early CompuServe, e-mail lists,[10] and bulletin board systems (BBS). In the 1990s, Internet forum software created running conversations with "threads". Threads are topical connections between messages on a virtual "corkboard".[further explanation needed]

Tim Berners-Lee created what is considered by Encyclopedia Britannica to be "the first 'blog'" in 1992 to discuss the progress made on creating the World Wide Web and software used for it.[11]

From June 14, 1993, Mosaic Communications Corporation maintained their "What's New"[12] list of new websites, updated daily and archived monthly. The page was accessible by a special "What's New" button in the Mosaic web browser.

In November 1993 Ranjit Bhatnagar started writing about interesting sites, pages and discussion groups he found on the internet, as well as some personal information, on his website Moonmilk, arranging them chronologically in a special section called Ranjit's HTTP Playground.[13] Other early pioneers of blogging, such as Justin Hall, credit him with being an inspiration.[14]

The earliest instance of a commercial blog was on the first business to consumer Web site created in 1995 by Ty, Inc., which featured a blog in a section called "Online Diary". The entries were maintained by featured Beanie Babies that were voted for monthly by Web site visitors.[15]

The modern blog evolved from the online diary where people would keep a running account of the events in their personal lives. Most such writers called themselves diarists, journalists, or journalers. Justin Hall, who began personal blogging in 1994 while a student at Swarthmore College, is generally recognized as one of the earlier bloggers,[16] as is Jerry Pournelle.[17] Dave Winer's Scripting News is also credited with being one of the older and longer running weblogs.[18][19] The Australian Netguide magazine maintained the Daily Net News[20] on their web site from 1996. Daily Net News ran links and daily reviews of new websites, mostly in Australia.

Another early blog was Wearable Wireless Webcam, an online shared diary of a person's personal life combining text, digital video, and digital pictures transmitted live from a wearable computer and EyeTap device to a web site in 1994. This practice of semi-automated blogging with live video together with text was referred to as sousveillance, and such journals were also used as evidence in legal matters. Some early bloggers, such as The Misanthropic Bitch, who began in 1997, referred to their online presence as a zine, before the term blog entered common usage.